Principles of Operations Management; Sustainability and Supply Chain Management

For courses in Operations Management. A Broad, Practical Introduction to Operations, Reinforced with an Extensive Collection of Practice Problems Principles of Operations Management: Sustainability and Supply Chain Management presents a broad introduction to the field of operations in a realistic and practical manner, while offering the largest and most diverse collection of issues on the m…

TUGAS AKHIR / SKRIPSI KOMUNIKASI : IMPLEMENTASI CUSTOMER RELATIONSHIP MANAGEM…

Customer Relationship Management (CRM) merupakan pendekatan yang menganggap bahwa pelanggan adalah inti dari bisnis suatu perusahaan. Kepuasan pelanggan terhadap pelayanan yang diberikan perusaaan akan mempertahankan hubungan transaksional antara keduanya. Fokus utama dari Customer Relationship Management (CRM) ialah apa yang dibutuhkan oleh pelanggan, bagaimana komunikasi yang terjalin antara …

Human Resource Management

Edisi

-

ISBN/ISSN

10 0077164121

Deskripsi Fisik

xliv, 787 hlm. : ilus. ; 26 cm.

Judul Seri

-

No. Panggil

658.4 RAY h

B2B Brand Management

Edisi

-

ISBN/ISSN

9789797986230

Deskripsi Fisik

xvi, 383 hlm,: ill.; 23 cm

Judul Seri

-

No. Panggil

658 KOT b

Operations and Process Management: Principles and Practice for Strategic Impact

Written by best-selling authors in their field, the fifth edition of Operations and Process Management inspires a critical and applied mastery of the core principles and process which are fundamental to successfully managing business operations. Approaching the subject from a managerial perspective, this innovative text provides clear and concise coverage of the nature, principles, and practice…

Introduction to Business Management

This chapter discusses the role of business in society and explains how a business organisation in a market economy employs the various resources of a nation (its natural resources, human resources, financial resources and entrepreneurship) in order to satisfy the need for products and services. The chapter gives an overview of the prevailing economic systems in the world and explains how the b…

Management Accounting: Principles and Applications

Management Accounting: Principles and Applications adopts a new and accessible approach to helping readers understand how management accounting contributes to decisions in a variety of organizational contexts. This book sets out clear explanations of practical management accounting techniques in the context of the application of these techniques to decisions. It recognizes practice through case…

Digital Marketing Strategy An integrated approach to online marketing

‘Simon Kingsnorth has produced a book of compelling quality. So many marketers are inclined to run headlong at digital marketing with a limited amount of knowledge. Fingers get burnt and reputations can be lost forever. He has set out some brilliant guidelines for marketers of all levels which will empower them to succeed.’ Damian Ryan, digital marketer, author of Understanding Digital…

Management Science, Operations Research and Project Management

Management Science, Operations Research and Project Management is a perfect blend of scientific research and its practical applications in efficient and successful project management. It addresses the need of project managers to face numerous challenges in an intricate global setup and provides them with effective tools and methods required to make sensible decisions. The book outlines various …

Fundamentals of Financial Management

Current discussions on corporate governance, ethical dilemmas, globalization of finance, strategic alliances and the growth of outsourcing have been added with examples and boxed features to aid understanding and provide a more global perspective of financial management. This book is particularly well-suited to introductory courses in financial management, for a professional qualification and a…